F28 works with Founders and CEOs, turning their financial chaos into strategic clarity.
When your company’s product finds market fit, you need to move fast to maintain momentum and capture the market from its competitors.
You’re scaling fast. Which means you’re spending money fast. The last thing you want to worry about is the integrity of your finances.
You need clear and actionable financial insights to lead you on the road ahead, whether that be more customers, access to capital, or a liquidity event.
We meet you where you’re at to solve your biggest problems.
Pre-Seed/ Seed Stage Ventures
We are your Start-Up advisor, providing our experienced insights to guide your venture towards your first customers. These include:
Building profitable business models.
Fund raise readiness.
Cash management view through achieving company milestones.
Growth Stage Companies
We are your Fractional CFO as we take on a hands-on approach to support your growing company. At this stage, we will:
Build finance strategy to align with your Company’s strategy.
Due diligence readiness for your next funding round.
Scale up Finance team and build scalable business intelligence systems to deliver timely and accurate insights to your Board and management team.
Special Projects
Sometimes you just need an experienced executive to guide you over the hump of running your company. We offer project based engagements including:
Annual Strategy Planning Workshop.
Organizational Design & Planning.
CEO/ Leadership Team Coaching & Advisory.
Using our experience from different industries
to solve your business problems.
IPO on the Toronto Stock Exchange.
Raised $80m through public offerings.
4 acquisitions to expand across Canada and into the US.
Created finance operations after merger of two Invoke companies.
Led agency business operations to deliver value creating digital products for our clients.
Revamped its finance operations to support growth.
Created financial roadmap for growth after raising Series B financing.